Magic, the Gathering asked us to create a budget friendly influencer kit to promote their collaboration with Lord of the Rings. With a tight budget, we focussed on amplifying the beautiful game art by wrapping the box externally and internally with select scenes from the game cards printed on coated corrugated material. In lieu of more expensive packaging, we created several custom branded items which included a gold foil printed binder for card collection and storage, a laser engraved leather play mat with Middle Earth map, a custom built deck box, custom dice and velvet storage bag, and an oversized "eye of Sauron" dice and velvet storage bag. We loaded the influencer kits with all custom items along with a card starter set, a Commander deck and a generous offering of Draft and Set Booster card packs.